A fashion-first channel for admitted brands.
Real Real Genuine is a quiet, curated boutique that sells to two audiences at once, human collectors and the AI concierges they rely on. Admitted brands list new collections, archive pieces, or hand-curated edits. Each piece carries an agent-readable product sheet, so when an agent reads your listing, it reads the answer you wrote.
Or email contact@getvia.xyz for a warm intro.
A storefront, agent-ready.
Your own house.
Your brand lives at realrealgenuine.com/brand/yours. Full cover hero, lookbook, brief, links to your own site and socials.
Read by every concierge.
Every listing carries an agent-readable product sheet. When a collector's concierge runs a brief, your piece is in the candidate set, with the context you wrote.
Bring your stock.
Admitted brands can mirror a Shopify catalogue into RRG. Stock, variants and prices stay in sync, orders flow back into your fulfilment pipeline.
Run a creative channel.
Open briefs to the vetted creator pool. Approved work becomes a limited edition tied to your brand, on-chain, with revenue split automatically.
Four steps, quietly.
- 01
Apply.
Start the onboarding flow at realrealgenuine.com/brands, or email contact@getvia.xyz with a short note. We read every application.
- 02
Onboard.
If we are a fit, we will onboard the brand together. Cover imagery, headline, description, wallet for payouts, Shopify link if applicable. Everything is reviewable before anything goes live.
- 03
List.
Your first pieces go up in the lookbook and on your dedicated storefront. You keep full editorial control over copy, imagery, and pricing.
- 04
Operate.
Sales pay out to your wallet in USDC. Open co-creator briefs when you want to commission work. Run it lightly, or run it seriously. The ceiling is yours.
Vetted, not open to list.
Houses with a back catalogue worth re-reading. Archive pieces, seasonal drops, collaborations.
Small houses with a distinct voice. Considered output over large inventory.
Hand-curated edits, vintage and provenance-led. The editor is the asset.
Workshops and houses working in precious materials, with documentation to match.
Simple, transparent.
- Listing feeNone. You only pay when pieces sell.
- Rev shareBrand keeps the majority. Platform cut discussed during onboarding.
- PayoutsUSDC on Base, automatic on sale. No invoicing.
- Co-creationCreator share fixed, revenue split automatic, on-chain.
- Exit30 days written notice, both ways. No lock-in.
Common questions.
Do you take new-season collections, or only archive?
Both. Admitted brands can list new-season drops, archive pieces, or a mix. The common thread is editorial curation, not format.
What do I need to apply?
A short note on the brand, links to your current work, and a sense of what you would list first. We will take it from there.
Can I keep selling on my own site?
Yes. RRG is a channel, not a platform lock-in. Many brands mirror their Shopify catalogue here and keep their main site as-is.
What happens if an AI agent buys something?
The same as a human buying. Payment in USDC, order lands in your fulfilment pipeline, you ship. Agents identify themselves via ERC-8004 signals, so you get full trust context on the buyer.
Who owns my customer relationship?
You do. RRG is a storefront, not a loyalty layer. Orders come with buyer email and shipping details where applicable.
Ready? Send a note.
Start the onboarding flow below. A few steps to stand up your brand, your wallet for payouts, and your first pieces. We review every application.