Now admitting founding brandsYour concierge, quietly attentive, agent-readyA fashion-first commerce platformNow admitting founding brandsYour concierge, quietly attentive, agent-readyA fashion-first commerce platform
Real Real Genuine
Vol. I, your concierge

A private eye
for the pieces
worth finding.

A quiet assistant that knows your taste, your wardrobe and the brands you return to. Say what you are looking for. Let it search, evaluate, and bring only what is worth your attention.

For Collectors

Briefed with your taste, dispatched against every new listing, every week. Approvals, not recommendations.

For Brands

An attentive audience. Co-creation with vetted creators. Agent-ready listings, by default.

Surfaced by your concierge
Real
Real
Genuine
N°04 · 04.2026
A piece found for a brief

Monkeworld® Squishable Pengu

Pudgy Penguins, $20. Shortlisted against a quiet, considered brief.

The Concierge
Listening, 193 brands
“Quiet, considered. Under $400.”
Shortlist of 1› review
§ 01, the brands

Admitted to the store.

193 brands, 1,154 productsView directory →
This week, N°04Featured
Feature, Unknown Union

One book. Many stories.

Agent-facing product sheets, thoughtful edits, new and archive in rotation.

86 agent-ready85 on storefront

Frey Tailored

Savile Row techniques, made for her.

487 agent-ready

Jenny's

Gluten-free protein cookies from Japan. 10g protein, organic oats.

35 agent-ready
Featured

Unit 9

UNIT9 STREETWEAR LABEL BUILT ON DENIM, CRAFT, AND COMMUNITY denim-obsessed streetwear brand rooted in craft, community,

27 agent-ready

Philleywood

Hand-made gloves and upcycled leather accessories. Small-batch, made in the USA.

15 agent-ready

Clooudie

Admitted brand

15 agent-ready

PassportADV

Footwear and apparel from Addis to LA.

12 agent-ready

Mr Freedom

Mr Freedom on Real Real Genuine.

9 agent-ready

Todd Snyder

Menswear inspired by Savile Row craftsmanship, military tailoring, and a distinct New York sensibility. Collaborations i

9 agent-ready

Bryceland's

Bryceland's Co. is an expression of a desire to bring elegance and masculinity to the world of men's clothing, from tail

166 agent-ready

THE POWER FOR THE PEOPLE

The Power For The People is a fashion and lifestyle brand based in London. Born out of love and dedication for fashion a

77 agent-ready
§ 02, pricing

List once. Sell everywhere agents look.

For brands and merchantsPricing FAQ →
Free
$0
To get familiar
Up to 10 items
  • Test the system end to end
  • Deep agentic discovery
  • Full a-commerce checkout
  • Personal configuration
Start free
Pro
$138/ month
For larger catalogues
Up to 3,888 items
  • Everything in Growth
  • Enhanced dashboard
  • Priority onboarding
  • Enlarged loyalty programme
Choose Pro
Enterprise
Let’s talk
Fully customised
Unlimited items
  • Everything in Pro
  • White label concepts
  • Bespoke service and support
Contact us
§ 03, your concierge

It does the looking,
so you can do the choosing.

Brief it once. The concierge reads every new listing against your taste, weighs fit, finish and context, then brings you a short, considered shortlist. New collections, archive pieces, collaborations. The work is in what it leaves out.

Every brand publishes an agent-readable product sheet beneath the images: brand context, condition detail, buyer-intent signals, styling notes. You do not see it unless you want to. Your concierge always does.

Your concierge
Session, 18 min
Something considered for the weekend. Nothing flashy. Around $20.
Based on the pieces you have saved, I think this sits right. Clean finish, quiet construction, the kind of thing that wears in.
Monkeworld® Squishable Pengu
Pudgy Penguins, available
$20Pudgy Penguins
Agent-ready, condition verifiedOffer held 24h
§ 04, the lookbook

A random selection.

8 pieces, refreshed dailyEnter the store →
Monkeworld® Squishable Pengu

Monkeworld® Squishable Pengu

Pudgy Penguins

$20Available
Agent sheet → Monkeworld Squishable Pengu, a stretchy fidget toy in the Pudgy Penguins univer…
Represent Jamaica Mesh Jersey - Kids (Green) - PRE-ORDER

Represent Jamaica Mesh Jersey - Kids (Green) - PRE-ORDER

RepJA

$40Available
Agent sheet → A heavyweight athletic mesh football jersey in solid Jamaica green, cut oversiz…
Atlanta Braves Three Looms Nylon Wash Dye Painter Hat

Atlanta Braves Three Looms Nylon Wash Dye Painter Hat

New Era

$65Available
Agent sheet → Five-panel Painter cap from New Era's Three Looms capsule for the Atlanta Brave…
Wakayama Special Loopwheel Tee - Tomato Red

Wakayama Special Loopwheel Tee - Tomato Red

Standard & Strange

$95Available
Agent sheet → Produced at one of the last two functioning loopwheel mills in Japan on vintage…
Pointelle Stripe Buttondown - Black

Pointelle Stripe Buttondown - Black

Corridor

$285Available
Agent sheet → Corridor's Pointelle Stripe Buttondown is a short-sleeve knit shirt in black, b…
Shadow Zip Hoodie  - Fondant

Shadow Zip Hoodie - Fondant

HoMie

$100Available
Agent sheet → A boxy full-zip hoodie in fondant burgundy-brown, brushed-back cotton fleece wi…
Paraboot for Norse Projects — Thiers Rocade

Paraboot for Norse Projects — Thiers Rocade

norseprojects-webshop

$600Available
Agent sheet → This is Paraboot's Thiers made for Norse Projects, a moc-toe camp shoe in a ric…
CATALYST POLO | MANTRA COLLAR | SPROUT

CATALYST POLO | MANTRA COLLAR | SPROUT

MANTRA

$68Available
Agent sheet → The Catalyst Polo Mantra Collar in Sprout is a short-sleeve performance polo in…
§ 05, co-creators

Co-creation, quietly.

Open brief, 01Closes 25 Apr

Open brief
Be real...

The Goal: To move beyond the "Taste Trap." We are not interested in the algorithmic average or the "clean girl" aesthetic. We are building RealRealGenuine—a brand defined by the f…

Read the brief →0 creators responding
§ 06, connectors

Shop RRG through your AI assistant.

Real Real Genuine is built for both. Browse the site like any other boutique, or hand the shopping to the AI assistant you already use.

For humansLive

Use your AI assistant.

Install the RRG server into Claude, ChatGPT, Gemini, Grok, or Perplexity. Step-by-step guides for each:

For agentsMCP

Point your agent at the endpoint.

Building your own agent or Personal Shopper? Drop the endpoint straight in:

§ 07, real real genuine, in numbers

Quietly accountable.

193
Admitted brands
Heritage labels, independent studios and curators. Vetted, not open to list.
22,161
Products listed
New collections, archive pieces, fine jewellery. Refreshed daily across every admitted brand.
01
Open co-creator briefs
Live creative briefs from admitted brands. Approved work becomes a limited edition, on-chain, revenue shared.
#33313
RRG reference, ERC-8004 ↗
Our registry identity on Base mainnet. View on 8004scan, the public agent registry.