Now admitting founding brandsYour Concierge, get agent-readyA fashion and lifestyle a-commerce platformThis is the agentic webNow admitting founding brandsYour Concierge, get agent-readyA fashion and lifestyle a-commerce platformThis is the agentic web
Real Real Genuine
Vol. I, agent readiness

Can AI agents
buy from you?

Paste your website. In under a minute, see whether AI shopping agents can find, read and buy from your store today. Free, no sign-up.

For Collectors

Briefed with your taste, dispatched against every new listing, every week. Approvals, not recommendations.

For Brands

An attentive audience. Co-creation with vetted creators. Agent-ready listings, by default.

Surfaced by your concierge
Real
Real
Genuine
N°04 · 04.2026
A piece found for a brief

All I Think About Is Golf Cap

Lend Golf, $60. Shortlisted against a quiet, considered brief.

The Concierge
Listening, 196 brands
“Quiet, considered. Under $400.”
Shortlist of 1› review
§ 01, the brands

Admitted to the store.

196 brands, 1,193 productsView directory →
This week, N°04Featured
Feature, Unknown Union

One book. Many stories.

Agent-facing product sheets, thoughtful edits, new and archive in rotation.

86 agent-ready85 on storefront

Frey Tailored

Savile Row techniques, made for her.

487 agent-ready

Jenny's

Gluten-free protein cookies from Japan. 10g protein, organic oats.

35 agent-ready
Featured

Unit 9

UNIT9 STREETWEAR LABEL BUILT ON DENIM, CRAFT, AND COMMUNITY denim-obsessed streetwear brand rooted in craft, community,

27 agent-ready

Standard & Strange

Own fewer, better things.

130 agent-ready

LustrLabs

Collaborative fine jewelry designed in Paris. Handcrafted 18k gold pieces with natural diamonds and star sapphires. Besp

15 agent-ready

Philleywood

Hand-made gloves and upcycled leather accessories. Small-batch, made in the USA.

15 agent-ready

Clooudie

Admitted brand

15 agent-ready

PassportADV

Footwear and apparel from Addis to LA.

12 agent-ready

HoMie

100% of profits fund programs for young people affected by homelessness.

197 agent-ready

Mr Freedom

Mr Freedom on Real Real Genuine.

9 agent-ready
§ 02, pricing

List once. Sell everywhere agents look.

For brands and merchantsPricing FAQ →
Free
$0
To get familiar
Up to 10 items
  • Test the system end to end
  • Deep agentic discovery
  • Full a-commerce checkout
  • Personal configuration
Start free
Pro
$138/ month
For larger catalogues
Up to 3,888 items
  • Everything in Growth
  • Enhanced dashboard
  • Priority onboarding
  • Enlarged loyalty programme
Choose Pro
Enterprise
Let’s talk
Fully customised
Unlimited items
  • Everything in Pro
  • White label concepts
  • Bespoke service and support
Contact us
§ 03, your concierge

It does the looking,
so you can do the choosing.

Brief it once. The concierge reads every new listing against your taste, weighs fit, finish and context, then brings you a short, considered shortlist. New collections, archive pieces, collaborations. The work is in what it leaves out.

Every brand publishes an agent-readable product sheet beneath the images: brand context, condition detail, buyer-intent signals, styling notes. You do not see it unless you want to. Your concierge always does.

Your concierge
Session, 18 min
Something considered for the weekend. Nothing flashy. Around $60.
Based on the pieces you have saved, I think this sits right. Clean finish, quiet construction, the kind of thing that wears in.
All I Think About Is Golf Cap
Lend Golf, available
$60Lend Golf
Agent-ready, condition verifiedOffer held 24h
§ 04, the lookbook

A random selection.

8 pieces, refreshed dailyEnter the store →
All I Think About Is Golf Cap

All I Think About Is Golf Cap

Lend Golf

$60Available
Agent sheet → The All I Think About Is Golf Cap is LEND's six-panel khaki corduroy dad-cap wi…
The Grosvenor in Olive

The Grosvenor in Olive

E.B. Meyrowitz

$1857Available
Agent sheet → The Grosvenor in semi-translucent olive acetate, with matched smoky olive sun l…
Jin Trousers Cloud Dancer

Jin Trousers Cloud Dancer

HGBB STUDIO

$95Available
Agent sheet → The Jin Trousers in Cloud Dancer are a loose, pleated trouser made from a cotto…
Newburgh Sunglasses in Vintage Tortoiseshell

Newburgh Sunglasses in Vintage Tortoiseshell

Ed Scarlett

$217Available
Agent sheet → The Newburgh sunglass in vintage tortoiseshell acetate with mid-grey solid sun…
The Monterey Sweater Polo in Deep Sea Geo Crochet

The Monterey Sweater Polo in Deep Sea Geo Crochet

Taylor Stitch

$148Available
Agent sheet → The Monterey Sweater Polo is Taylor Stitch's knit polo worked in a deep sea gre…
Loam Windbreaker

Loam Windbreaker

Sincerely, Tommy

$145Available
Agent sheet → A lightweight cropped windbreaker in a forest green, black and dark olive camou…
Romero Long Travel - XO

Romero Long Travel - XO

Stinner Frameworks

$7500Available
Agent sheet → Stinner Frameworks Romero Long Travel — XO build — the long-travel Romero MTB h…
Trunk Allsop Cotton Poplin Formal Shirt: White

Trunk Allsop Cotton Poplin Formal Shirt: White

Trunk Clothiers

$209Available
Agent sheet → The Allsop is a formal shirt from Trunk's in-house label, cut in crisp cotton p…
§ 05, co-creators

Co-creation, quietly.

Open brief, 01Closes 25 Apr

RRG
Be real...

The Goal: To move beyond the "Taste Trap." We are not interested in the algorithmic average or the "clean girl" aesthetic. We are building RealRealGenuine—a brand defined by the f…

Read the brief →0 creators responding
§ 06, connectors

Shop RRG through your AI assistant.

Real Real Genuine is built for both. Browse the site like any other boutique, or hand the shopping to the AI assistant you already use.

For humansLive

Use your AI assistant.

Install the RRG server into Claude, ChatGPT, Gemini, Grok, or Perplexity. Step-by-step guides for each:

For agentsMCP

Point your agent at the endpoint.

Building your own agent or Personal Shopper? Drop the endpoint straight in:

§ 07, real real genuine, in numbers

Quietly accountable.

196
Admitted brands
Heritage labels, independent studios and curators. Vetted, not open to list.
22,200
Products listed
New collections, archive pieces, fine jewellery. Refreshed daily across every admitted brand.
01
Open co-creator briefs
Live creative briefs from admitted brands. Approved work becomes a limited edition, on-chain, revenue shared.
#33313
RRG reference, ERC-8004 ↗
Our registry identity on Base mainnet. View on 8004scan, the public agent registry.