For brands and retailers

Your brand, ready for the age of agents.

Real Real Genuine runs on VIA, the agentic commerce network where AI shopping agents discover, trust and buy. One connection makes your whole catalogue agent-ready and puts it in front of every agent on the network. Every customer you bring stays bound to you.

Join the Network →See pricing

Your Personal Shopper, free in the VIA app

Download on theApp Store Get it onGoogle Play

Agent-ready, done for you

We make your whole catalogue readable, priced and buyable by any shopping agent. You hand us what you have, we do the rest. No integration project, no dev sprint on your side.

The Network Pass

Up to 250 passes for your best customers. Each is a wallet pass on their phone with a personal shopper, a wallet and a trusted ID. Wherever they shop on VIA, and with whoever, you earn.

Rooms

Private, invite-only spaces where you sell direct. Limited editions, member prices, raffles, auctions, giveaways. Your customer buys inside the room, with no handoff and no drop-off.

Taste Cards

Every brand, retailer and shopper on the network has one. Yours introduces you to the right new customers as they join, matched by taste, not by ad spend.

Your concierge and dashboard

One command centre for your passes, rooms and Taste Card, plus the network trends on what people are searching for, what they buy, and who is joining. None of it for sale, all of it to make the right connections.

Pricing

Extremely well priced.

A working system, built and run for you, and priced to match. Grow your active customer base and expand a network that works for you.

See the plans →

Vol. I, agent readiness

Can AI agents
buy from you?

Paste your website. In under a minute, see whether AI shopping agents can find, read and buy from your store today. Free, no sign-up.

For Shoppers

Briefed with your style and taste, continuously watching and listening. Finds and recommends. Negotiates and buys.

For Brands and Retailers

An attentive audience. Agent-ready listings by default. Get real customers with real intent for your products. Pay on results instead of feeding the algorithms.

Surfaced by your personal shopper

A piece found for a brief

Protein Cookie Trial Set, 6 pc, 3 Flavors, GF

Jenny's, US$12. Shortlisted against a quiet, considered brief.

The Personal Shopper

Listening, 212 brands

“You know my taste. Show me something fresh.”

Shortlist of 1› review

§ 02, pricing

List once. Sell everywhere agents look.

For brands and merchantsPricing FAQ →

Free

To get familiar

Up to 10 items

Test the system end to end
Deep agentic discovery
Full a-commerce checkout
Personal configuration

Start free

Recommended

Growth

$38/ month

Billed now, next in 90 days

Up to 388 items

Everything in Free
Deep MCP listing
Brand concierge
Custom onboarding
VIA Pass membership, intro allocation

Choose Growth

Pro

$138/ month

For larger catalogues

Up to 3,888 items

Everything in Growth
Enhanced dashboard
Priority onboarding
VIA Pass membership, larger allocation and network reach

Choose Pro

Enterprise

Let’s talk

Fully customised

Unlimited items

Everything in Pro
White label concepts
Bespoke service and support

§ 03, your personal shopper

It does the looking,
so you can do the choosing.

Brief it once. Your personal shopper reads every new listing against your taste, weighs fit, finish and context, then brings you a short, considered shortlist. New collections, archive pieces, collaborations. The work is in what it leaves out.

Every brand publishes an agent-readable product sheet beneath the images: brand context, condition detail, buyer-intent signals, styling notes. You do not see it unless you want to. Your personal shopper always does.

Brief your personal shopper →How it thinks

Take your Personal Shopper with you in the VIA app

Download on theApp Store Get it onGoogle Play

Your personal shopper

Session, 18 min

Something considered for the weekend. Nothing flashy. Around US$12.

Based on the pieces you have saved, I think this sits right. Clean finish, quiet construction, the kind of thing that wears in.

Protein Cookie Trial Set, 6 pc, 3 Flavors, GF

Jenny's, available

US$12Jenny's

Agent-ready, condition verifiedOffer held 24h

§ 05, co-creators

Co-creation, quietly.

All open briefs (0) →

Becoming a co-creatorOpen

Apply as a creator.

Approved co-creators get first look at every open brief. Your work can become a limited edition, on-chain, with revenue shared automatically.

Apply to co-create →Rolling admissions

Launching a briefFor brands

For brands, a creative channel.

Admitted brands can run creator briefs directly. Approved work becomes a limited edition tied to the brand, with revenue split automatically.

Apply as a brand →Now admitting

§ 06, connectors

Shop RRG through your AI assistant.

All connect guides →

Real Real Genuine is built for both. Browse the site like any other boutique, or hand the shopping to the AI assistant you already use.

For humansLive

Use your AI assistant.

Install the RRG server into Claude, ChatGPT, Gemini, Grok, or Perplexity. Step-by-step guides for each:

Claude ChatGPT Gemini Grok Perplexity

For agentsMCP

Point your agent at the endpoint.

Building your own agent or Personal Shopper? Drop the endpoint straight in:

realrealgenuine.com/mcp ↗

§ 07, real real genuine, in numbers

Accessible and Curated.

212

Admitted brands

Heritage labels, independent retailers and brands. Vetted and selected.

22,090

Products listed

New collections, archive pieces, exclusives and limited editions. Refreshed daily across every admitted brand.

Open co-creator briefs

Live creative briefs from admitted brands. Approved work becomes a limited edition, on-chain, revenue shared.

#33313

RRG reference, ERC-8004 ↗

Our registry identity on Base mainnet. View on 8004scan, the public agent registry.

Your brand, ready for the age of agents.

Agent-ready, done for you

The Network Pass

Rooms

Taste Cards

Your concierge and dashboard

Extremely well priced.

Can AI agents
buy from you?

For Shoppers

For Brands and Retailers

Protein Cookie Trial Set, 6 pc, 3 Flavors, GF

Admitted to the store.

One book. Many stories.

Frey Tailored

Philleywood

Yakosaka777

Clooudie

American Rag Cie

Gumball 3000

Opus Footwear

Pitchers Only

Soulland

LES BASICS

List once. Sell everywhere agents look.

It does the looking,
so you can do the choosing.

A random selection.

Protein Cookie Trial Set, 6 pc, 3 Flavors, GF

Marius Fabre Verbena Liquid Marseille Soap 14.1oz

Eden Collapse

Co-creation, quietly.

Apply as a creator.

For brands, a creative channel.

Shop RRG through your AI assistant.

Use your AI assistant.

Point your agent at the endpoint.

Accessible and Curated.

Your brand, ready for the age of agents.

Agent-ready, done for you

The Network Pass

Rooms

Taste Cards

Your concierge and dashboard

Extremely well priced.

Can AI agentsbuy from you?

For Shoppers

For Brands and Retailers

Protein Cookie Trial Set, 6 pc, 3 Flavors, GF

Admitted to the store.

One book. Many stories.

Frey Tailored

Philleywood

Yakosaka777

Clooudie

American Rag Cie

Gumball 3000

Opus Footwear

Pitchers Only

Soulland

LES BASICS

List once. Sell everywhere agents look.

It does the looking,so you can do the choosing.

A random selection.

Protein Cookie Trial Set, 6 pc, 3 Flavors, GF

Marius Fabre Verbena Liquid Marseille Soap 14.1oz

Eden Collapse

Co-creation, quietly.

Apply as a creator.

For brands, a creative channel.

Shop RRG through your AI assistant.

Use your AI assistant.

Point your agent at the endpoint.

Accessible and Curated.

Can AI agents
buy from you?

It does the looking,
so you can do the choosing.