Now admitting founding brands●Your Concierge, get agent-ready●A fashion and lifestyle a-commerce platform●This is the agentic web●Now admitting founding brands●Your Concierge, get agent-ready●A fashion and lifestyle a-commerce platform●This is the agentic web●
Real Real Genuine
Vol. I, agent readiness

Can AI agents
buy from you?

Paste your website. In under a minute, see whether AI shopping agents can find, read and buy from your store today. Free, no sign-up.

For Collectors

Briefed with your taste, dispatched against every new listing, every week. Approvals, not recommendations.

For Brands

An attentive audience. Co-creation with vetted creators. Agent-ready listings, by default.

Surfaced by your concierge
Real
Real
Genuine
N°04 · 04.2026
A piece found for a brief

PROGRESS RUNNING CLUB x 720 ARMOUR x Du Wei Stingray SUNGLASSES - BLACK / GRAY (LONDON LIMITED EDITION)

Progress Running Club, $223. Shortlisted against a quiet, considered brief.

The Concierge
Listening, 193 brands
“Quiet, considered. Under $400.”
Shortlist of 1› review
§ 01, the brands

Admitted to the store.

193 brands, 1,154 productsView directory →
This week, N°04Featured
Feature, Unknown Union

One book. Many stories.

Agent-facing product sheets, thoughtful edits, new and archive in rotation.

86 agent-ready85 on storefront

Frey Tailored

Savile Row techniques, made for her.

487 agent-ready

Jenny's

Gluten-free protein cookies from Japan. 10g protein, organic oats.

35 agent-ready
Featured

Unit 9

UNIT9 STREETWEAR LABEL BUILT ON DENIM, CRAFT, AND COMMUNITY denim-obsessed streetwear brand rooted in craft, community,

27 agent-ready

Standard & Strange

Own fewer, better things.

130 agent-ready

Philleywood

Hand-made gloves and upcycled leather accessories. Small-batch, made in the USA.

15 agent-ready

Clooudie

Admitted brand

15 agent-ready

PassportADV

Footwear and apparel from Addis to LA.

12 agent-ready

HoMie

100% of profits fund programs for young people affected by homelessness.

197 agent-ready

Mr Freedom

Mr Freedom on Real Real Genuine.

9 agent-ready

Bryceland's

Bryceland's Co. is an expression of a desire to bring elegance and masculinity to the world of men's clothing, from tail

166 agent-ready
§ 02, pricing

List once. Sell everywhere agents look.

For brands and merchantsPricing FAQ →
Free
$0
To get familiar
Up to 10 items
  • Test the system end to end
  • Deep agentic discovery
  • Full a-commerce checkout
  • Personal configuration
Start free
Recommended
Growth
$38/ month
First payment covers three months
Up to 388 items
  • Everything in Free
  • Deep MCP listing
  • Brand concierge
  • Custom onboarding
  • Intro loyalty and broadcast package
Choose Growth
Pro
$138/ month
For larger catalogues
Up to 3,888 items
  • Everything in Growth
  • Enhanced dashboard
  • Priority onboarding
  • Enlarged loyalty programme
Choose Pro
Enterprise
Let’s talk
Fully customised
Unlimited items
  • Everything in Pro
  • White label concepts
  • Bespoke service and support
Contact us
§ 03, your concierge

It does the looking,
so you can do the choosing.

Brief it once. The concierge reads every new listing against your taste, weighs fit, finish and context, then brings you a short, considered shortlist. New collections, archive pieces, collaborations. The work is in what it leaves out.

Every brand publishes an agent-readable product sheet beneath the images: brand context, condition detail, buyer-intent signals, styling notes. You do not see it unless you want to. Your concierge always does.

Brief your concierge →How it thinks
Your concierge
Session, 18 min
Something considered for the weekend. Nothing flashy. Around $223.
Based on the pieces you have saved, I think this sits right. Clean finish, quiet construction, the kind of thing that wears in.
PROGRESS RUNNING CLUB x 720 ARMOUR x Du Wei Stingray SUNGLASSES - BLACK / GRAY (LONDON LIMITED EDITION)
Progress Running Club, available
$223Progress Running Club
Agent-ready, condition verifiedOffer held 24h
§ 04, the lookbook

A random selection.

8 pieces, refreshed dailyEnter the store →
PROGRESS RUNNING CLUB x 720 ARMOUR x Du Wei Stingray SUNGLASSES - BLACK / GRAY (LONDON LIMITED EDITION)

PROGRESS RUNNING CLUB x 720 ARMOUR x Du Wei Stingray SUNGLASSES - BLACK / GRAY (LONDON LIMITED EDITION)

Progress Running Club

$223Available
Agent sheet → Progress Running Club x 720 Armour x Du Wei Stingray Sunglasses in black and gr…
JARDIM SHORT

JARDIM SHORT

CARAVANA

$313Available
Agent sheet → The Jardim Short is a pull-on linen short in white with a drawstring waist and…
IDE cap bow logo

IDE cap bow logo

Soulland

$94Available
Agent sheet → Soulland's IDE cap is a six-panel baseball cap in midweight cotton twill, here…
ROGERS NEHRU JACKET

ROGERS NEHRU JACKET

THE POWER FOR THE PEOPLE

$518Available
Agent sheet → Long-line Nehru-collar jacket cut and sewn in England from a deep navy 100% cot…
New Balance Made in USA 1300 Sneaker

New Balance Made in USA 1300 Sneaker

Todd Snyder

$190Available
Agent sheet → New Balance Made in USA U1300 in classic grey, curated by Todd Snyder
Alden x Clutch Cafe V-Tip Blucher Black Cordovan A0606

Alden x Clutch Cafe V-Tip Blucher Black Cordovan A0606

Clutch Cafe

$1250Available
Agent sheet → Alden has been producing Made in USA footwear since 1884 in Brockton, Massachus…
Prio Leather - Women

Prio Leather - Women

Xero Shoes

$120Available
Agent sheet → Xero Shoes Prio Leather, women's
Muska

Muska

éS Skateboarding

$150Available
Agent sheet → eS Muska, black with red detailing
§ 05, co-creators

Co-creation, quietly.

All open briefs (1) →
Open brief, 01Closes 25 Apr

Open brief
Be real...

The Goal: To move beyond the "Taste Trap." We are not interested in the algorithmic average or the "clean girl" aesthetic. We are building RealRealGenuine—a brand defined by the f…

Read the brief →0 creators responding
§ 06, connectors

Shop RRG through your AI assistant.

All connect guides →

Real Real Genuine is built for both. Browse the site like any other boutique, or hand the shopping to the AI assistant you already use.

For humansLive

Use your AI assistant.

Install the RRG server into Claude, ChatGPT, Gemini, Grok, or Perplexity. Step-by-step guides for each:

For agentsMCP

Point your agent at the endpoint.

Building your own agent or Personal Shopper? Drop the endpoint straight in:

§ 07, real real genuine, in numbers

Quietly accountable.

193
Admitted brands
Heritage labels, independent studios and curators. Vetted, not open to list.
22,161
Products listed
New collections, archive pieces, fine jewellery. Refreshed daily across every admitted brand.
01
Open co-creator briefs
Live creative briefs from admitted brands. Approved work becomes a limited edition, on-chain, revenue shared.
#33313
RRG reference, ERC-8004 ↗
Our registry identity on Base mainnet. View on 8004scan, the public agent registry.