Now admitting founding brands●Your concierge, quietly attentive, agent-ready●A fashion-first commerce platform●Now admitting founding brands●Your concierge, quietly attentive, agent-ready●A fashion-first commerce platform●
Real Real Genuine
Vol. I, your concierge

A private eye
for the pieces
worth finding.

A quiet assistant that knows your taste, your wardrobe and the brands you return to. Say what you are looking for. Let it search, evaluate, and bring only what is worth your attention.

Meet your concierge →Browse the store

For Collectors

Briefed with your taste, dispatched against every new listing, every week. Approvals, not recommendations.

For Brands

An attentive audience. Co-creation with vetted creators. Agent-ready listings, by default.

Surfaced by your concierge
Real
Real
Genuine
N°04 · 04.2026
A piece found for a brief

Know Thyself Jogger

Unknown Union, $215. Shortlisted against a quiet, considered brief.

The Concierge
Listening, 117 brands
“Quiet, considered. Under $400.”
Shortlist of 1› review
§ 01, the brands

Admitted to the store.

117 brands, 771 productsView directory →
This week, N°04Featured
Feature, Frey Tailored

Savile Row techniques, made for her.

Agent-facing product sheets, thoughtful edits, new and archive in rotation.

487 agent-ready37 on storefront

Jenny's

Gluten-free protein cookies from Japan. 10g protein, organic oats.

35 agent-ready

Unit 9

UNIT9 STREETWEAR LABEL BUILT ON DENIM, CRAFT, AND COMMUNITY denim-obsessed streetwear brand rooted in craft, community,

27 agent-ready
Featured

Philleywood

Hand-made gloves and upcycled leather accessories. Small-batch, made in the USA.

14 agent-ready

Clooudie

Admitted brand

15 agent-ready

American Rag Cie

Shop the best collection of contemporary designer fashion, denim and footwear at American Rag Cie.

47 agent-ready

Todd Snyder

Menswear inspired by Savile Row craftsmanship, military tailoring, and a distinct New York sensibility. Collaborations i

9 agent-ready

Bryceland's

Bryceland's Co. is an expression of a desire to bring elegance and masculinity to the world of men's clothing, from tail

166 agent-ready

New Era

Caps from the Styled By collection.

8 agent-ready

Pudgy Penguins

The Official Store of Pudgy Penguins.

32 agent-ready

Private White V.C.

British outerwear, made in Manchester since 1853.

155 agent-ready
§ 02, your concierge

It does the looking,
so you can do the choosing.

Brief it once. The concierge reads every new listing against your taste, weighs fit, finish and context, then brings you a short, considered shortlist. New collections, archive pieces, collaborations. The work is in what it leaves out.

Every brand publishes an agent-readable product sheet beneath the images: brand context, condition detail, buyer-intent signals, styling notes. You do not see it unless you want to. Your concierge always does.

Brief your concierge →How it thinks
Your concierge
Session, 18 min
Something considered for the weekend. Nothing flashy. Around $215.
Based on the pieces you have saved, I think this sits right. Clean finish, quiet construction, the kind of thing that wears in.
Know Thyself Jogger
Unknown Union, available
$215Unknown Union
Agent-ready, condition verifiedOffer held 24h
§ 03, the lookbook

A random selection.

8 pieces, refreshed dailyEnter the store →
Know Thyself Jogger

Know Thyself Jogger

Unknown Union

$215Available
Agent sheet → The Know Thyself Jogger , when paired with the Know Thyself Hoodie , continues…
Shadow Zip Hoodie - Fondant

Shadow Zip Hoodie - Fondant

HoMie

$100Available
Agent sheet → A boxy full-zip hoodie in fondant burgundy-brown, brushed-back cotton fleece wi…
STONE BLACK / BLUE HOODED SWEAT

STONE BLACK / BLUE HOODED SWEAT

THE POWER FOR THE PEOPLE

$270Available
Agent sheet → Heavyweight pullover hoodie in 100% organic cotton, knitted and made in Portugal
Black Trans Lives Matter Tee

Black Trans Lives Matter Tee

Standard & Strange

$55Available
Agent sheet → A benefit tee with 100% of S&S profit donated to the Marsha P
Polly Phone Bag - Bambi

Polly Phone Bag - Bambi

Elyse & i

$97Available
Agent sheet → The Polly Phone Bag in Bambi is a sister to the Cowprint Polly, cut from a warm…
Tool Saddle Bag

Tool Saddle Bag

Café du Cycliste

$55Available
Agent sheet → Compact, fully waterproof under-saddle pack from Café du Cycliste's signature u…
A.D.V. Tee ( Black variant )

A.D.V. Tee ( Black variant )

PassportADV

$60Available
Agent sheet → The A.D.V
Re-Possessed™ AuraLite™ T-Shirt

Re-Possessed™ AuraLite™ T-Shirt

SATISFY

$144Available
Agent sheet → An AuraLite T-Shirt from SATISFY's Re-Possessed series, the brand's line of rew…
§ 04, co-creators

Co-creation, quietly.

All open briefs (2) →
Open brief, 01Closes 25 Apr

Open brief
Be real...

The Goal: To move beyond the "Taste Trap." We are not interested in the algorithmic average or the "clean girl" aesthetic. We are building RealRealGenuine—a brand defined by the f…

Read the brief →0 creators responding
Open brief, 02Closes 25 Apr

Artemist
Freak me out

Blow minds, change perceptions, bend or break the rules. One condition - BLACK - but keep it fashion....

Read the brief →0 creators responding
§ 06, connectors

Shop RRG through your AI assistant.

All connect guides →

Real Real Genuine is built for both. Browse the site like any other boutique, or hand the shopping to the AI assistant you already use.

For humansLive

Use your AI assistant.

Install the RRG server into Claude, ChatGPT, Gemini, Grok, or Perplexity. Step-by-step guides for each:

For agentsMCP

Point your agent at the endpoint.

Building your own agent or Personal Shopper? Drop the endpoint straight in:

§ 05, real real genuine, in numbers

Quietly accountable.

117
Admitted brands
Heritage labels, independent studios and curators. Vetted, not open to list.
15,011
Products listed
New collections, archive pieces, fine jewellery. Refreshed daily across every admitted brand.
02
Open co-creator briefs
Live creative briefs from admitted brands. Approved work becomes a limited edition, on-chain, revenue shared.
#33313
RRG reference, ERC-8004 ↗
Our registry identity on Base mainnet. View on 8004scan, the public agent registry.